Building in public is, as the name suggests, building something in public. Now they call it the new entrepreneurship, but it is what has been done for almost 20 years in the blogging world.
However, the concept is interesting and its application has been evolving in recent years, especially with the proliferation of social networks and the ease of creating your own website without the need to know how to program.
The PublicLab website has published a very interesting free guide entitled "Build in Public". It is extensive, deatiled and very well structured. According to its author, it is aimed at entrepreneurs.
I use the word "entrepreneurs" to represent a group of founders, creators, indie hackers, and anyone who is creating something valuable for others. And I use the word "products" to represent companies, products, or projects because you can build anything in public.Kevon Cheung, guide author
It gives a lot of examples but above all, it gives a step-by-step guide to making something with public feedback that allows you to speed up the process.
In other words, blogging evolved.